Report types
- Transcript - Raw text conversion from audio/video files.
- Q&A - Structured question-answer pairs with citations.
- General - Comprehensive profile, insights, and recommendations.
- JTBD - Jobs-to-be-Done framework analysis.
- Persona - Deep persona profile with motivations and pain points.
- Custom - Tailored analysis based on your specific prompt.
Choosing the right report type
Start with Transcript + Q&A
Best for: Quick understanding of what was discussed and a base for further analysis.
Use General for full analysis
Best for: Complete respondent profile with insights and recommendations.
Choose JTBD for product strategy
Best for: Understanding fundamental user jobs and innovation opportunities.
Select Persona for user understanding
Best for: Deep persona development and behavioral insights.
Use Custom for specific questions
Best for: Answering targeted research questions or applying custom frameworks.
Report generation process
All reports (except Transcript) follow a two-stage process:- Draft generation: Creates initial report from transcript
- Refinement: Validates against transcript, corrects errors, enhances insights

